CROX, a rug that makes you think: an aesthetic that recalls the cardboard box, a refuge for those who live on the streets, synonymous with poverty. The shape recalls the cross, a symbol of those crucified by poverty, cold and hunger. This rug is not just design, it is a provocation: while you walk on it, think of those who have nowhere to walk. An invitation to look at reality, even when it hurts
999,00 €
And then we went out to see the stars again
The streets of our cities hide a reality that we too often choose to ignore: that of the homeless. In 2021, there were approximately 96,000 homeless people in our country, a number that includes men, women, and also nearly 13,000 minors, many of whom are migrants, victims of extreme poverty, injustice, and abuse. Most of them did not choose this life, but were pushed into it by tragic events: a divorce, the loss of a job, a bereavement, or perhaps a mental illness that tore away all ties.
In 2024, more than 400 homeless people lost their lives in our cities, 49 of them due to violence. The causes? The cold, the diseases, aggravated by poverty, but also the physical and psychological aggressions. The image of the “tramp” is often stereotyped, but behind each individual there is a unique drama. They are people who face bad weather and abuse every day and who often steal to feed themselves, ending up arrested anyway.
However, homelessness is not a matter of numbers, but a complex social challenge that involves the entire community. Every day, these individuals struggle not only against poverty, but against the complete loss of their identity and dignity. Homeless people in Italy are indifferent to most, but behind every face there is a story of suffering, loneliness and desperation. The cities we live in become places where the fear of “disturbing the urban decorum” prevails, and these people, already fragile, are even more marginalized.
Homeless, without rights, without hope, they find themselves living in a limbo where the only point of reference is the street. Yet, we are ready to ignore them, to pretend they do not exist. We see them, but we avoid them, perhaps because they scare us, perhaps because we don’t want to accept that we too, in different circumstances, could find ourselves in that same condition. The truth is that every homeless person is a person, with a story, with a past, and with a future that deserves to be rewritten.
